For the last few years I've worked as an editor and content strategist for Profound Strategey, an agency that helps tech companies craft compelling content backed by industry analysis and SEO best practices. Clients range from big players like Adobe to small teams just getting started in their marketing journey. 

Each campaign begins by crafting a strategic plan for the client. What marketing opportunities exist in their industry? What are their top competitors doing well? What are folks missing? I build out an extensive catalog of content opportunities and then work closely with clients to prioritize the highest value work based on search traffic and industry trends, produce extensively researched content outlines, and collaborate closely with talented writers to produce content that's better than the rest. 

Before joining Profound Strategy, I worked for a branch of the Neil Patel SEO Agency called NP Accel that focused on small-to-medium-sized businesses. I ghost-wrote long-form blog content, product descriptions, and landing pages that balanced brand voice, my own human voice, and SEO best practices.  

In both of these roles I’ve relied on my ability to research, wordsmith, think creatively, and leverage a suite of modern SEO tools to make informed decisions.